This pathway is for students who want to pursue careers as innovative designers. It sets out to deliver a clear understanding and experience of generating, developing and realising a variety of creative womenswear ideas to a professional standard.
You’ll be encouraged to develop your personal design vision within the context of womenswear design and in existing and expanding national and international fashion markets that incorporate both classic and innovative design concepts. Throughout the course the focus is on achieving the professionalism, innovation and creativity to develop and realise your design ideas. Essential skills you’ll learn include research methods, flat pattern cutting, modelling on the stand, garment construction, tailoring processes and finishing, technical specification, illustration and presentation.
You’ll grow your understanding of the diversity of the womenswear industry through a varied curriculum, targeted projects and the guidance of established and visiting lecturers who are specialists in this sector.
Cultural studies
The cultural studies programme is designed to enhance your communication, research, critical and writing skills. The discipline involves the study of cultural and creative processes, but goes beyond history and theory of art and design to encompass various aspects of cultural knowledge. In stage one and two you attend lectures and seminars on units relating to the city and creative culture, you explore key cultural concepts and choose from a range of elective choices such as art and fashion, postcolonialism, visual cultures, the body and sexuality. In the final stage of your degree you undertake dissertation research under the supervision of an assigned tutor who supports your research on a subject of your choice. It may be weighted at 20 or 40 credits. The dissertation is a written project where you explore an aspect of visual, textual material or spatial culture. There are many areas to explore in the cultural studies programme such as art, design, technology, concepts of taste, material culture, multiculturalism, identity politics, gender, consumerism, ethics, sustainability and media studies.
Personal and Professional Development, (PPD) helps to prepare you for employment and career development by providing you with skills to enable you to take responsibility for your own learning. The core study of all the fashion pathways also helps develop many of these transferable skills, which play their part in equipping you for a professional career and the generic activities of creative practice.
PPD is integral to BA Fashion and is embedded in many aspects of both the studio and cultural studies programmes as a planned part of their structure and learning content. PPD activities take place in all Stages of the degree course and aim to improve your capacity to understand what and how you are learning and to help you to review, plan and take responsibility for your own learning. A considerable number of the skills learned in the academic context of BA Fashion have a wider value and use in other areas of life. These transferable skills are highly valued by employers
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